A Must-Visit Address Steps Away from Place Vendôme
Paris continues to attract both legendary jewelry houses and bold new designers. Among the most exciting names to discover, Unsaid Paris stands out as a contemporary and responsible fine jewelry brand, redefining luxury through a sustainable and forward-thinking vision.
Located at 35 Rue Danielle Casanova, between Place Vendôme and Rue de la Paix, this boutique opened in late 2024 and quickly became a destination for discerning jewelry lovers seeking emotion, innovation, and exclusivity. Unsaid is already drawing the attention of international clientele eager to experience a new chapter in Parisian jewelry.
A New Generation of Fine Jewelry
The name “Unsaid” refers to silent emotions and unspoken memories. This philosophy takes shape through creations with bold lines and unique diamond cuts such as Bubble, Flame, Phoenix, and Armor. Each piece tells a personal story, blending emotional depth with contemporary elegance.
Sustainability and Innovation at the Core of Luxury
Unsaid distinguishes itself through the use of lab-grown diamonds, cultivated over approximately 600 hours in controlled environments. This process replicates natural diamond formation while significantly reducing environmental impact: each carat requires only 0.3 liters of water and emits around 12 kg of CO₂, compared to 7,300 liters of water and 160 kg of CO₂ for a mined diamond.
The brand uses only 18-carat recycled gold and operates with a carbon-neutral objective. Unsaid has earned the Positive Luxury / Butterfly Mark certification, a recognized label for sustainability in the luxury industry.
An Immersive Paris Flagship
Spread across three floors and designed by Dimorestudio, the Paris flagship offers more than a retail space: it is a complete jewelry experience combining architecture, design, and craftsmanship.
On the ground floor, the collections are displayed in an intimate, refined setting. The first floor hosts private salons and personalization areas. The second floor reveals the creative world of the house through workshop videos and artistic installations.
This immersive concept transforms a boutique visit into a unique journey through art, innovation, and fine jewelry, right in the heart of Paris’s iconic jewelry district.
A New Chapter for Parisian Jewelry
By merging sustainability, emotion, and contemporary aesthetics, Unsaid Paris is emerging as a must-visit address in the Parisian jewelry landscape.
Its new-generation vision resonates with both Parisian connoisseurs and international visitors seeking a meaningful and innovative jewelry experience in the world’s luxury capital.
Discover our point of sale :
35, Rue Danielle Casanova, 75001 Paris, France
