Cosmetics, One-of-a-kind objects, Perfumery
3 rue des Francs-Bourgeois, 75004 Paris
See the map | ItineraryLocated in the heart of the Marais district, L'OCCITANE en Provence's event boutique in Paris reinvents the concept of a permanent store. Halfway between a flagship store and a temporary pop-up, this unique space is transformed every three months to offer visitors an immersive sensory experience centered around an ingredient or a flagship range from the Provençal brand.
Open at 3 rue des Francs-Bourgeois (Paris 4ᵉ), this boutique functions as a veritable laboratory of ideas. Each quarter, the scenography changes completely: the decor, ambiance, storytelling, and olfactory universe are redesigned to immerse visitors in a new atmosphere.
The goal? To create surprise, build loyalty among local customers, and attract curious visitors with a fresh, Instagram-worthy experience.
Until the end of September, the boutique was showcasing almonds, a cult ingredient at L'OCCITANE known for its nourishing and firming properties.
Starting in October, a new perfume-themed display will take over, celebrating the rebranding of the Flora Orchestra range. This transformation highlights the brand's floral universe with an elegant and sensory display, perfect for (re)discovering L'OCCITANE's signature fragrances.
Allow me to introduce you to the prestigious L'Ambroisie restaurant in Paris. Nestled in the heart of the French…
In the heart of the Marais district, hidden behind the walls of the Musée Carnavalet, Fabula invites you to experience…
Nestled discreetly in the heart of the historic Marais district, on the prestigious Place des Vosges, Le Serpent à Plume…
Bofinger, located in the picturesque Marais district of Paris, is a culinary institution with a history dating back to 1864.…
A Swiss independent watchmaker founded by master watchmaker Emmanuel Bouchet, the brand unveils a poetic and architectural vision of time. Discover the Complication One collection...
Crazy Horse Paris has once again confirmed its status as a legendary venue for glamour and femininity. To celebrate its 45th anniversary, American star Kim...
Step into the bold and creative universe of Mallory Gabsi, one of the most exciting talents in today’s culinary scene. First revealed to the public through...
Tucked away between Le Marais and Les Halles, in the lively 4th arrondissement, lies one of Paris’s true culinary treasures: Benoît. Founded in 1912 and now...
The Swedish brand Polestar continues to redefine the codes of electric luxury with the highly anticipated release of the Polestar 5, unveiled in a world premiere...
📸 The official invitation can be found above, in the photos. On Wednesday, October 15, LES NUITS DU CERCLE ÉLITE & ALAIN ROLLAND mark a new...
Born in Monaco and conceived as a nomadic nightlife brand, Lilly’s cemented itself—during the last Paris Fashion Week—as the cult place to be in the capital....
In the heart of the Marais, one of Paris' most vibrant and trendy neighborhoods, L'OCCITANE en Provence has created a unique concept that challenges traditional...
In the heart of Saint-Germain-des-Prés, one address is turning heads: Cherry Paris, an Italian restaurant with a New York twist that is electrifying the capital's gastronomic...
A Must-Visit Address Steps Away from Place Vendôme Paris continues to attract both legendary jewelry houses and bold new designers. Among the most exciting names...
A chic and bucolic address by Paris Society Nestled in the heart of the Longchamp Racecourse, Brasserie Paris Longchamp stands out as one of the...
In the heart of Paris’s 15th arrondissement, on Boulevard Pasteur, Villa M stands out as a hybrid and resolutely contemporary address. Designed by visionary architect Philippe...
