AUDEMARS PIGUET X SWATCH : Where haute horlogerie meets bold innovation
Two Swiss icons come together to completely redefine the way time is worn. Through this groundbreaking collaboration, Audemars Piguet and Swatch merge the excellence of haute...

Luxury goods, - Watchmakers
Rue du Rhône 23, 1204 Genève, Suisse
See the map | ItineraryThe De Bethune boutique in Geneva embodies watchmaking excellence at the heart of the world's watchmaking epicentre.
Nestled in a prestigious setting, it offers an immersion in the brand's innovative and artisanal universe. Each watch on display is the result of exceptional technical expertise and refined aesthetics, reflecting De Bethune's commitment to watchmaking innovation and tradition. Visitors are invited to discover exceptional timepieces, testifying to the harmonious union between a prestigious watchmaking past and a resolutely forward-looking vision.
The De Bethune boutique in Geneva is an emblematic place where the art of watchmaking meets timeless elegance, offering enthusiasts an incomparable experience in the heart of the watchmaking city par excellence.


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